CHILD CARE CENTRE
Munchkin Land is a new concept offering childcare services by the hour within shopping centres.
The client approached Studio Equator to create a strong, bold and fun identity that would appeal to both parents and children alike.
Our solution was a simple and functional space.
Traditionally 'boring' safety materials were still used, but in a fun and interactive way. The Munchkin Land brand name was inspired by 'The Wizard of Oz' film, and so fittingly a striking yellow brick road concept detail runs throughout the design.
Playful and custom designed graphics were combined with functional furnishings and the result is a happy, colourful, interesting and stimulating environment for kids to explore.