G-LUX
SERVICES USED
G-Lux
18.11.09
G-Lux is an importer and wholesaler of porcelain, marble and other natural stone products and tiles, whose ethos is "guaranteed luxury".
studio equator designed a visual identity and logo using a graphic tiling concept with different sized diamond shapes, giving an aesthetically beautiful sparkling effect which is easily adaptable to different applications including business cards, packaging, general stationery and multimedia.
The website studio equator designed for G-Lux was built to enable quick access to the product range in a hero style. To show the products in the best possible way, Flash animated slide shows were created, showcasing products in their intended environments.
An elegant silky transition was used in the slide shows to complement the textures and quality of the products.
Categorised lists with quick links to close-up views and pdf downloads from the G-Lux catalogue were also included to show the textures, colours and specifications of each product.
A custom content management system (CMS) was developed for the management of online content, and web forms were designed to target potential stockists and subscribers.
