Studio Equator
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graphic design

CREATIVE DIRECTION

"decisions about what artistic style and visual elements are used in a design in order to control how it communicates visually".
studio equator's purpose in creative direction is to stimulate mood and appeal to the emotions of a target audience.  Our passionate controlled management of visuals and strategic direction, along with focused, experimental creativity brings our vision of the brand to life in a memorable and interactive way.  
Creative direction can be applied in both 2D and 3D environments - this can include photo shoots, publishing, events, visual identities, marketing collateral, advertising campaigns, built environments (fashion, hospitality etc) and online environments.

recent projects

188 Bay Street, Port Melbourne 188 BAY STREET, PORT MELBOURNE
JULY 27TH, 2012
G-Lux Showroom G-LUX SHOWROOM
MARCH 6TH, 2013
Tutti Frutti Frozen Yogurt TUTTI FRUTTI FROZEN YOGURT
AUGUST 13TH, 2012
SIna King SINA KING
MAY 13TH, 2012

blog entries

29/09/14 - Ball Donut Park by ZYCC, Okinawa_ Japan


Ball Donut Park by ZYCC, Okinawa_ Japan Ball Donut Park by ZYCC, Okinawa – Japan   Via: http://retaildesignblog.net/2014/09/05/ball-donut-pa ...
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by Carlos Flores

29/09/14 - Dardenia Fish + Sushi by Alataş, Istanbul_Turkey


Dardenia Fish + Sushi by Alataş, Istanbul_Turkey   ‘There’s plenty of fish in the sea’ is an understatement when you’re in Istanbul. T ...
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by Carlos Flores

21/09/14 - Life Size Lego Start Wars Toy Invasion


Life Size Lego Start Wars Toy Invasion     reated by potographer Benoit Lapray and Matthieu Latry, work with Lego France. Toys Invasion is ...
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by Carlos Flores