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THE SUPER COOL: Pop up store

THE SUPER COOL: Pop up store THE SUPER COOL: Pop up store THE SUPER COOL: Pop up store THE SUPER COOL: Pop up store THE SUPER COOL: Pop up store THE SUPER COOL: Pop up store THE SUPER COOL: Pop up store THE SUPER COOL: Pop up store THE SUPER COOL: Pop up store

THE SUPER COOL: Pop up store

quirky mobile retail concept sets up semi-permanent home...

Online shopping dominates for its ease and accessibility, and so we though; we need to take the pop-up shop to the 2.0 version; where it just keeps on moving around...

Launching last November, TheSuperCool is a mobile design emporium, and online store, set up by husband and wife team ‘Noonie & Kate’. With a passion for the quirky, the vintage, and the offbeat – and a bloody good eye for all that to boot – the duo have been going from strength to strength as their transient pop-up has been doing the rounds around Melbourne.

Having just touched down with a semi-permanent (they have a 6 month lease that sees them through to February 2013) space at the South Melbourne Market’s SO:ME Space retail concept, the pair look set to continue their ascendency into retail-nirvana. We caught up with them to find out more…

Via: http://www.weheart.co.uk/2012/07/03/the-super-cool/



Carlos Flores

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